Sundays NYC Flatiron by Colapso Studio

Occupying approximately 500 square metres across two floors, the showroom sits within a characteristic architectural building defined by generous ceiling heights, substantial columns and a strong existing architectural framework. The intervention works with these qualities to create a sequence of domestic settings where furniture can be experienced through everyday rituals and familiar arrangements.

The approach begins at street level, where a distinctive yellow awning establishes an immediate visual identity against the surrounding architecture. Inside, the generous proportions of the original building are retained, with the existing columns becoming an integral part of the spatial composition. Rather than concealing the architectural character, Colapso Studio uses it as a framework for organising a series of living, dining, kitchen and bedroom settings. The open floor plan allows these environments to connect visually while retaining enough definition for each arrangement to feel intimate and inhabitable.

Central to the showroom is the idea of creating an environment that visitors can move through naturally, with furniture presented in complete domestic scenarios. Sofas, lounge chairs, dining tables, beds and smaller pieces are grouped into settings that suggest different ways of living, allowing the collection to be understood through use and atmosphere. The floor plan reinforces this approach, distributing a number of distinct arrangements throughout the two-storey showroom while maintaining generous areas of circulation between them.

Colapso Studio also developed a visual language intended to support Sundays as the brand expands across the United States and Canada. Bold graphic interventions are introduced alongside the quieter architectural envelope, giving the showroom a recognisable identity that can be carried into future locations. A colourful kitchen counter becomes one of the key focal elements, while signature yellow tiles provide a more tactile expression of the brand. These yellow details connect the interior to the awning outside, establishing a visual thread that is immediately associated with Sundays.

In New York City’s Flatiron District, Colapso Studio has shaped a new showroom for contemporary furniture brand Sundays, translating the warmth and ease of the brand into a setting that feels closer to a lived-in home than a conventional retail environment. 

The furniture itself remains at the centre of the experience. The studio places pieces within scenes that feel relaxed and informal, from generous lounge arrangements and dining settings to more private bedroom compositions. In several areas, shelving, artwork, lighting and smaller objects contribute to the sense of an occupied home, softening the boundaries between retail display and domestic life. A quieter lounge setting, for example, brings together deep seating, a low coffee table, sculptural side tables and lighting to create a corner intended for lingering, listening to music or simply taking a pause.

Material and graphic contrasts give the expansive interior a distinctive character. Dark floor surfaces and graphic wall treatments provide a grounded backdrop for the lighter furniture, while patterned rugs introduce softness beneath the larger arrangements. The original columns remain visually prominent, their classical detailing offering a counterpoint to the contemporary furniture and playful brand elements. This dialogue between old and new gives the showroom a distinctly New York quality without losing the relaxed sensibility associated with Sundays.

The upper level continues the domestic narrative through more intimate settings, including bedroom and dining arrangements. Furniture is positioned with enough openness around it to reveal individual pieces from multiple viewpoints, while built-in shelving and display elements introduce a more structured layer to the presentation. Across both floors, the circulation is intentionally fluid, allowing visitors to encounter the collection through a succession of complete interiors instead of isolated product displays.

Photography by Max Burkhalter


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